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Gary Vaynerchuk has captured attention with his pioneering, multi-faceted approach to personal branding and business. After primarily utilizing traditional advertising techniques to build his family’s local retail wine business into a national industry leader, Gary rapidly leveraged social media tools such as Twitter and Facebook to promote Wine Library TV, his video blog about wine. Gary has always had an early-to-market approach, launching Wine Library's retail website in 1997 and Wine Library TV in February of 2006.
Gary's success has led to a 7-figure book deal, several national TV appearances, and a flurry of speaking engagements around the world. Gary’s dual identity as both business guru and wine guy has made him the "Social Media Sommelier."
Around the Web
- Vaynermedia (official website)
- Wall Street Journal (press)
- Wine Library TV (official website)
- Late Night with Conan O'Brien (video)
- garyvaynerchuk.com (official website)
- National Public Radio (interview)
- Mad Money with Jim Cramer (video)
- Obsessed TV (interview)
- New York Daily News (press)
- TechCrunch (press)
- Time Magazine (press)
- The Big Idea with Donny Deutsch (video)
- Wine and Spirits Magazine (interview)
- The Ellen Degeneres Show (video)
- CBS Early Show (video)
- The Today Show (video)
- Nightline (video)
- ABC News (press)
- CNN Your $$$$$ (press)
- Crushitbook.com (official website)
Author's Works
Crush It!: Why NOW Is the Time to Cash In on Your Passion
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Gary Vaynerchuck's 101 Wines
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